FANTA
As part of its “It’s a Thing” campaign, Fanta asked fans to submit images of themselves holding Fanta products. Several of the best images were then selected to be “remixed” - a process where we added custom illustrated clothing, background images, and clip art to create a fun and upgraded version of the original. The remixed images were then shared by the official Fanta social media accounts. A second series was also executed for Halloween.